Nickelby's - SEA ISLE CITY

Me and my family have been customers here for years, we loved their doughnuts and cinnamon rolls. About two years ago they changed their supplier and now the doughnuts taste like cardboard. But their cinnamon rolls were great. But when we came back this year we found that their cinnamon rolls have been changed too. We also found that the price of their bagel sandwiches has been hiked and they now cost $7. Completely disappointed that this great establishment is selling such obviously cheap goods. Anyone looking for good food should go to Maryanne,‘a for their great pastries or Blitz’s for their food.

Great place for coffee, breakfast sandwiches, awesome pastries ... it's a little confusing on the self-serve ordering side of the equation (partly due to COVID I'm sure) ... lots of outside tables and lots of character.

Stopped in for a quick breakfast sandwich during our bike ride. The man at the register seemed angry, annoyed and bothered by the fact we were there to order something. We asked if they had OJ to go with our sandwiches and he said no. Later on I saw a few people walking out with OJ which I thought was oddThe sandwiches were good. Not the best bagel but certainly not the worst. Maybe we should have gone with the brioche bun but regardless it served it’s purpose. Tasty nourishmentSandwich gets a 4, counter man gets a 2 for an average of 3 stars.

First visit a few years ago was amazing, food, service, everything. Second time service was lacking but food still good. Don't know what's going on but everyone working there was miserable today. Guy who rings you up has no customer service skills. Got the smoked salmon on a bagel. I threw it away when I got home because the bagel was a rock and I couldn't tear it with my teeth. The cream cheese and capers were in a pile in the center of the bagel and not smeared. My cold brew coffee was 75% ice, and the cheese danish was underwhelming.

Excellent experience!!! Blonde girl working at register was SO GREAT!! Gave us recommendations not only for delicious food (I got the porkroll breakfast sandwich ? , but for fun activities around Sea Isle.... That's customer service!!!!! I will most definitely be back.